Youtube - The Home Of Video SEO

Youtube is one among the most visited websites in the whole world. Millions of people spend time browsing through their video collections each day. Hours of videos are been uploaded into the Youtube website with each second. Tens of thousands of people shall view your videos if you have optimized your videos perfectly. If your videos are chosen for the right keywords, they can get optimized quite easily. Videos can quickly go viral and make its owner a celebrity in this digital age. Plenty of celebrities own their life to Youtube for making them popular. Justin Bieber made his debut through a video of him singing a song written by him. The video was uploaded by one of his relative. When this video caught the eye of an individual, Justin soon rose to the ranks of the pop singers. There are plenty of songs, movies, celebrities and pop singers who have their career due to Youtube. Hence getting a video viral may get them quite famous.

Before creating your videos, you need to choose your keywords properly. Its just like creating a website. Youtube have provided us with a keyword tool that shall help us in determining great keywords. Its recommended that you opt for a keyword with low competition. It shall obviously having a low traffic count, but you shall be able to rank for your videos quite easily. High traffic keywords shall be receiving tens of thousands of visitors each day. But to rank for those keywords shall mean quite some work. There shall be thousands of videos trying to rank for those videos. Its no easy task, and you shall not rank your video in any near future. So you need to choose your keywords wisely. Just like choosing keywords with your website, its recommended to start your videos with low and medium competition keywords.

With the fact that there are thousands of videos trying to compete with each other for a keyword, it becomes imperative that you understand how to optimize your videos for best performance. Just like the Google search engine, Youtube search engine is also based on an algorithm that gives emphasis to the content of each page. Hence make sure that you have your keywords in your Title, Description and Tags. The number of views also count in your rankings. But to remove the fake visits, Youtube have been implementing a metric called retention rate, which shall check the amount of time that the video was actually visited. In case of fake visits, they wont go beyond 10 seconds. This metric shall help Youtube detect such visits. Number of likes, dislikes, favorites, and comments are also good indicators on how they rank a video. Having large number of subscribers is also an added bonus. These factors form the main metrics through which Youtube ranks a video. Its recommended that you have your keyword in all the areas accessible to you. But never should do you go for keyword stuffing. Its never encouraged by Google, and may get your video tanked on the rankings due to this.

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